Bonuses are powerful levers to get prospects to take action and buy today! People buy today because you give them a reason to buy today. Bonuses are effective tools to get people who are on the edge to buy your product or service. You can use one bonus or two bonuses. The important point of a bonus is to get the prospect to take action. You must field-test bonuses to see which ones are working effectively. Bonuses will help more of your prospects to take action and buy from you today.

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